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It is very telling how most auto manufacturers move away from their products as soon as they are driven off of the lot with their new owners. The exception, of course, is the ones who have a certified pre-owned division that can recapture brand loyalists with shallow pockets. Maybe the depth of the pockets is the reason that Porsche has… [[Continue reading]]

Type-G, Type A: Background to the Toyota Recall

A post in which I begin with a brief history of the brand known as Toyota and dissolve into opinion, conjecture, leaked insider information and rumor; therefore communicating a story (without fear mongering above what the press has already created) about the consumer experience and small businesses and yet dispelling the highfaluting notions which corporations hold as actionable options.

Photo: Toyota Industries Corporation